If you have not seen the new Taco Bell commercial, then please see below. In this commercial Taco Bell clearly makes a mockery out of Hip-Hop. A culture that is near and dear to a lot of people including myself. It is clear from this commercial that Taco Bell correlates Hip-Hop to girls shaking their asses, platinum piggie banks being walked with silver chains, a bunch of white boys bragging about their money and cars and other material items. To top it off the commercial was 2 minutes long as if it was a real damn song. There probably was a staff of older White gentleman sitting in a board room thinking this is funny and cool. The kids will respond to this. I am torn in this because clearly there is Hip-Hop in existence that exemplifies exactly that. Much of it is the more popular Hip-Hop and that is what becomes how people define all of Hip-Hop. However there are other artists who do not spend the entire album displaying a sense of false bravado. I hate when one bad apple ruins it for the rest. What about artists like Mos Def, Talib Kweli, The Roots, Lupe Fiasco, Nas, and so on. Why not mimic one of them in the commercials as the epitome of Hip-Hop? Why pick out the more coonish artists? The troubling part is that they would not have this ammo if the Hip-Hop community did not give it to them. The unfamiliar see one fool on stage from Porch Monkey Records and assume that all Hip-Hop artists are coons. Suddenly, that particular group of people become the personification of Hip-Hop. What do we get from that? We get a pimped out Taco Bell commercial where they are asking us to “throw our dimes in the air”.
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Yes I do have issues with the way some rappers portray themselves, but if there werent bad ones there couldnt be great ones. The issue here does seem to be whites imitating blacks. However imitation is the highest form of flattery. That Spongebob/Burgerking comercial was worse than this. It featured a black rapper and the burger king dancing like Mc Hammer. It was a about asses and Spongebob, and it was aimed at selling kids meals.
I dont see anything wrong with this.It was an attempt to be funny like "Im on a Boat" by Lonely Island. It wasnt racial. This comercial wasnt racial. It was a parody of "All about the Benajamins". Who ever did that song werent porch monkeys. I think there are better things to worry about. Just when I thought white people werent listening to rap anymore, this commercial comes out. Makes me feel warm and tingly. Yes Im black and hip hop head.
P.S.
I saw at least 3 black people in this commercial.
There are at least two versions of that commercial on Youtube-one seems authentically hip hop. I think the one you are referencing is a satire making fun of upper middle class white kids "growing up in the cul-de-sacs" who no nothing of African American culture or how culture impacts music but appropriate it none the less.
I guess is cool to be black that is if you’re not black! For a group to use the mannerism of another group that they despise, that seen to be some kind of mental health issue, enough said!
im black and i dont see whats wrong with it its a commerical ppl soo what they are white.... what if they were serious and dis is how they wanna make there music we are gonna say dont do that cuz ur makin fun when we dont even say that too our own... we watch it, dance to it, and be hyped when u hear it in the clubs(other booty poppin songs lol)....lol i dont get why dis is a big to ppl i liked it i thought i was funny.... his voice was all smoove lol... and there are plenty more than jus one blk person i saw 3 blk dudes and a blk girl and i wasnt even lookin hard to find them so there is prolly more ppl need to look past the race and think its a mockery to hip hop or blacks its not... if lil wayne made a taco bell commerical u would think it was "dope" lol.... double standards will only cause us to continue to be divided as ppl in which we are all the same and commercials are meant to be funny and catchy lol u want some accounting to come on there and say "buy some tacos" and that be it ??? lol nooot at all
jus speakin my pease
lesha
WoW! That's a new one. Not seen in TN yet. And just cause I said this, it will be the first commercial I will see tonight. Yeah they trying to get in anyway they see fit. Sad! I don't even eat Taco Bell, but they won't get me with this one. LOL!
I agree its making a mochery of hip hop, but its not like its far fetched of how the general population of hip hop artists portray themselves, whether theyre doing it like weezy & 'make it rain' or tryin do it tastefully like diddy flying choppers with half naked models tryin sell cologne. Its not Taco Bells perception of hip hop, thats probably 75% of the worlds population perception of hip hop.
They dont portray the artists like Lupe or Mos Def cuz it doesnt sell like half naked girls shakin it and shiney jewelery.I agree it is a stupid commercial, really stupid. But i dont think its a mystery of why they went the angle they did.
Oh well.. Hip Hop needs to stop selling ignorance. That way no one can purchase it and do waht they wish.. Let this silly commercial be the mirror that it is.
I just love the fact that there's only 1 black person in the entire video. And I think he was just there 'cause he got high off the blunt and was making a late night burrito run...
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WoW! That's a new one. Not seen in TN yet. And just cause I said this, it will be the first commercial I will see tonight. Yeah they trying to get in anyway they see fit. Sad! I don't even eat Taco Bell, but they won't get me with this one. LOL!
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